United Aircraft Technologies

Designing intuitive digital experiences by simplifying complex content into accessible and engaging interfaces.

.Business

problem

United Aircraft Technologies needed to communicate complex, technical information in a clear and visually engaging way while maintaining a strong and professional brand presence.

solution

A structured design system was developed using strong typography, clear hierarchy, and clean layouts to simplify information and improve readability. The final designs balance technical clarity with a modern, polished aesthetic.

United Aircraft Technologies provided core brand elements, including typography, color palette, logos, and imagery direction. The goal was to transform these assets into a clear and usable design system.

United Aircraft Technologies provided core brand elements, including typography, color palette, logos, and imagery direction. The goal was to transform these assets into a clear and usable design system.

I organized these elements into structured branding guidelines, focusing on clarity, consistency, and ease of use across different applications.

The final system allows teams to apply the brand consistently across marketing materials while maintaining flexibility for future growth.

year

2023

tools

Adobe Creative Cloud

category

Branding & Identity

.Digital Experience

Explore the full design process

United Aircraft Technologies

During my time at UAT, I led the design of a new company website, developing both low- and high-fidelity prototypes to define the overall user experience. I initially collaborated with my manager and CEO to establish the project’s direction, focusing on creating a clear, modern interface that would better communicate UAT’s services and capabilities.

Midway through the project, both leaders left the company, leaving me as the sole designer. This shift pushed me to take full ownership of the design process, making key decisions around layout, interaction, and visual direction while maintaining alignment with the original goals.

I focused on creating a user experience that felt structured, intuitive, and visually engaging. Through iterative design and refinement, I translated complex information into a more accessible and cohesive interface. As the project progressed, a new manager joined and provided feedback that helped strengthen the final direction.

The result was a high-fidelity prototype that elevated UAT’s digital presence and created a more polished, user-centered experience. This project strengthened my ability to lead design independently, adapt to change, and think critically about both user needs and business goals.

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